Task
To organise and implement a major B2B event in Budapest
Challenge
To initiate communication with potential business partners in an informal manner
Solution
Unusual theme in an unusual venue: Immochan Cabaret in Gellért Spa: an evening in the colourful and magical world of circus, in an unusual location, with a unique atmosphere, within the framework of an exclusive reception, where every venue offered something unexpected.
Channels
  • Pre-communication: personal invitation